We develop communication strategies and run media campaigns that deliver measurable results. We work with federal and regional brands since 2005
Strategy and Media Planning: from market analysis to effective placement
Customer Journey Mapping
We analyze customers, study their needs and emotions, and factors influencing their choice among competitors. We map the entire funnel, identify leaks at each stage, and show how to remove barriers to conversion
Media Buying and Placement
Based on our proprietary planning tools, we optimize each placement considering channel synergy. Our partnerships with media allow us to provide the best purchasing conditions and customized packages
Post-Campaign and Analytics
We objectively assess campaign results and provide recommendations for media strategy adjustments. We optimize budget and channels, identify new goals, and build a knowledge base for future strategies
Business Analytics
We study your company, market, and competitors, and analyze data. We combine your knowledge with our expertise, formulate hypotheses, and break down objectives into specific OKRs and KPIs
End-to-End Analytics Setup
We configure data collection from all online and offline sources into a single system. You gain a complete picture of customer interactions with your brand at every stage of the funnel
Audit and Development of Communication Strategies
We evaluate the effectiveness of your current communications, identify strengths and weaknesses, and optimize tools. We develop a systematic plan for key message delivery through optimal channels
What we do for your business growth
services
How the work process goes
We formulate OKRs and KPIs, select optimal channels and tools, and develop a media plan
Strategy
We assess results, adjust strategy, and develop recommendations for the next cycle
Analytics
steps
We study your business, market, and competitors. We audit current communications and identify growth opportunities
Immersion
We deploy the campaign considering synergy across all channels. We monitor each stage in real time
Launch
Selected projects
strategy
media planning
PR
production
creative
Baltic Pearl
strategy
creative
Leader Group
strategy
media planning
analytics
special projects
AHMAD TEA
strategy
media planning
PR
SMM
Vodokhod
media planning
special projects
analytics
Grow Food
strategy
media planning
Jetour
cases
We are members of Russian and international associations and partnerships
memberships
Get in touch to discuss a project
+7 (812) 334 05 50
info@ino.media
Get in touch to discuss a project
+7 (812) 334 05 50
info@ino.media