We build systematic brand presence in digital: from strategy and analytics to SEO, SMM, and reputation management. We focus on business metrics, not clicks
Digital marketing: comprehensive promotion of your business online
Digital strategy and analytics
We analyze a product, brand, market, and competitors, and study the target audience's behavior. We develop a comprehensive promotion plan taking into account KPIs and business goals
Comprehensive promotion
We combine all digital tools into one system where each channel amplifies the other. We manage campaigns as a single organism for maximum synergistic effect
SEO: search promotion
We conduct a comprehensive site audit and promotion strategy. We work with technical optimization, content, and external factors to bring your site into the top search results within the agreed budget
SERM and reputation management
We form an informational field around your brand, highlight competitive advantages, and manage negative mentions. We monitor and protect your online reputation
Contextual advertising
We target users by search and interest using "brand" queries and fast feedback. We optimize campaigns in "Interest" and "Direct" for maximum cost-effectiveness of every advertising ruble
What tools we use for growth in digital
services
Media advertising
An effective tool for increasing brand awareness, attracting potential customers, and managing new customer acquisition. We use programmatic placement to reach the right audience
SMM: promotion in social media
We help attract an audience, build communication, and strengthen brand awareness. We develop content strategy and manage communities to increase engagement and build customer loyalty
Experience in complex niches
20+ years of work, we've run campaigns in pharmaceuticals, finance, aviation, and FMCG. We know how to work in highly competitive segments with strict customer acquisition costs
Data instead of intuition
Every decision is based on analytics. We configure deep analytics that connects online and offline activity with real business metrics
Our approach to digital
advantages
Full cycle without intermediaries
Strategy, content, placement in "analytics" — all in one place. We work as one team and integrate time on coordinating stakeholders
Selected projects
digital strategy
PR
media planning
Sozvezdiye
digital strategy
analytics
media planning
RBI
digital strategy
SMM
KLM
digital strategy
special projects
PR strategy
Divage
digital strategy
media planning
SMM
IN2IT
digital strategy
SMM
Gatchina Gardens
case studies
We are members of Russian and international associations and partnerships
memberships
Get in touch to discuss a project
+7 (812) 334 05 50
info@ino.media
Get in touch to discuss a project
+7 (812) 334 05 50
info@ino.media